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Pay Per Lead Marketing Companies Restoration
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Restoration Marketing Pros
104 Main St
Bloomsburg, PA 17815
(904) 657-4138
Your go to pros for exclusive restoration leads
Arnold Baker
Founder Of Restoration Marketing Pros - Generating exclusive, hyper targeted water damage leads (live calls) for over a decade!
Categories Of Water Damage (Cat 1–3)
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Starting a restoration business presents a unique chance to create a valuable enterprise that serves a critical community need. You are stepping into a market where you help people navigate one of their most stressful property-related events. Think of it as a four-step sequence: strategize, legitimize, operationalize, and advertise. Laying the Strategic Groundwork Resist the urge to immediately buy water damage restoration leads by phone trucks and fans; the most crucial first step is to put your strategy on paper. Even a simple one-page plan is better than no plan at all. It should answer key questions like: What will be my primary service area? Who is my target customer (residential, commercial, or both)? How will I fund the initial equipment purchase? What will my pricing structure be? Your company name is a crucial asset; choose one that is easy to remember, spell, and conveys professionalism. Check immediately if the .com domain is available. A solid plan is the framework upon which everything else will be built. Step 2: Getting Legit - Licenses, Insurance, and IICRC Certification This phase is all about building the official structure and credentials for your business. This legal separation is a critical step in protecting you and your family. Don't even think about stepping onto a job site without the proper coverage. This is not an area to cut corners; being underinsured can bankrupt your company after a single incident. Third, invest in industry certification from the IICRC (Institute of Inspection, Cleaning and Restoration Certification). This certification provides the baseline knowledge for the science of drying. These credentials are not just for show; they are essential for earning the trust of homeowners and for working successfully with insurance adjusters, who will expect you to follow IICRC standards. Building Your Service Delivery Machine Once you are licensed and certified, you need the capability to actually perform the work. This is where you'll make your first major capital investment. Your startup equipment package must include a sufficient quantity of high-velocity air movers, several commercial LGR (Low-Grain Refrigerant) dehumidifiers, a powerful water extraction unit, and various moisture meters to diagnose and monitor the drying process. Your technicians are the face of your company on the job site. When hiring your first technicians, prioritize reliability and professionalism over existing experience. You can send them for IICRC training, but you can't train character. Your operational readiness—having the right equipment and the right people—is what will determine the quality of your service and the satisfaction of your customers. Step 4: The Growth Engine - A Proactive Marketing and Sales Plan The most common reason new restoration businesses fail is that they treat marketing as an afterthought. You need a customer acquisition strategy from day one. Referral marketing is important, but it should be considered a secondary, long-term effort, not your primary source of leads at launch. Your first customers will almost certainly come from a Google search. A launch strategy should include a basic website, a complete GBP listing, and a plan to turn on LSAs to generate initial calls. Think of marketing as the fuel for your business engine; without a consistent supply, your company will stall before it even gets going.
Restoration Marketing Pros
104 Main St
Bloomsburg, PA 17815
(904) 657-4138
Your go to pros for exclusive restoration leads
Arnold Baker
Founder Of Restoration Marketing Pros - Generating exclusive, hyper targeted water damage restoration seo leads (live calls) for over a decade!
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